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Food Marketing Podcast v4 2015 Marc Jordan Paxton
Food Marketing Podcast: Interviews with pros | Learn social media, branding, strategy, & tactics | Market online & offline
The food and beverage industry is built on the back of marketing, and my show brings to light the strategies and tactics that successful entrepreneurs and marketers have used to reach their marketing goals. Their stories help inspire others to promote their brands and sell their products better.
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December 2014 Episodes:
mark-moreno_mm-restaurant-development_food-marketing-podcast
  • Pub Date: Dec 26, 2014 - 4:00 am
  • Mark Moreno: MM Restaurant Development's President
  • Listen:
  • We talk about the shallow nature of "sales." Foodservice is in his blood, having worked in restaurants since the age of ten. Now he helps independent restaurant owners achieve the maximum return on their investments. We also talk about the advantage of dealing with problems.

    Quote of Note:
    "Work the PROBLEM."- Gene Kranz (played by Ed Harris in the movie Apollo 13)

    "The significant problems cannot be solved at the level at which they were created." - Albert Einstein

    Book to Read:
    Gung Ho! Turn On the People in Any Organization by Ken Blanchard and Sheldon Bowles

    App/Online Resource:
    LinkedIn

    Time Machine Advice:
    "Nothing takes the place of experience."

    Contact Info:
    - Foodsho.com
    - LinkedIn
    - Twitter

    Food Marketing Podcast Music: Sacrifice by Robodub


Interview Jose Costa Maaco Food Marketing Podcast Episode 0038 Marc Jordan Paxton
  • Pub Date: Dec 19, 2014 - 4:00 am
  • Jose Costa: Maaco's President
  • Listen:
  • His current work may be in the auto industry, but his soul will live forever in the food sector, and the belief in providing great service to all stakeholders has served him well in every industry he's worked in.

    Quote of Note:
    - "God has perfect plans for us.
    - "God. Family. Perseverance."

    Book to Read:
    - Taking People with You by David Novak
    - Straight from the Gut by Jack Welsh

    App/Online Resource:
    -
    TED app
    - New York Times app

    Time Machine Advice:
    "Enjoy life as much as you can; at the same time, work hard."

    How to Contact:
    - Twitter
    - LinkedIn

    Food Marketing Podcast Music: Sacrifice by Robodub


casey-hinds_us-healthy-kids_advocacy_food-marketing-podcast_marc-jordan-paxton
  • Pub Date: Dec 12, 2014 - 4:00 am
  • Casey Hinds of US Healthy Kids
  • Listen:
  • She's the anti-marketer, working to improve the health of kids through better food choices in schools and other public venues. Her passion is trying to block the incessant marketing to children that undermines the work many parents do at home to encourage healthy eating habits.

    Quote of Note:
    "There is no limit to the good you can do if you don't care who gets the credit." - General George C. Marshall

    Book:
    - Appetite for Profit by Michele Simon

    App/Online Resource:
    - CSPI
    - Center for a New American Dream

    Time Machine Advice:
    "Change your major from engineering to writing."

    How to Contact:
    - US Healthy Kids
    - Twitter


    Food Marketing Podcast Music: Sacrifice by Robodub

sean-patrick-farry_oil-chef_eco-friendly-chef_food-marketing-podcast_marc-jordan-paxton
  • Pub Date: Dec 05, 2014 - 4:00 am
  • Sean Patrick Farry: Eco Friendly Chef's President
  • Listen:
  • Originally from Ireland, Sean makes the world healthier through the implementation of technology. His product, OiLChef makes fried foods healthier and helps cooking oil last longer with the use of nanotechnology.

    Quote of Note:
    "If something's worth having, it's worth working for."

    Book to Read:
    - Rich Dad, Poor Dad by Robert Kiyosaki

    App/Online Resource:
    - Wikipedia

    Time Machine Advice:
    "Talk less; don't be impatient; listen and learn more."

    How to Contact:
    - OiLChef.com
    - OiLChef@oilchef.com


    Food Marketing Podcast Music: Sacrifice by Robodub