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Food Marketing Podcast v4 2015 Marc Jordan Paxton
Food Marketing Podcast: Interviews with pros | Learn social media, branding, strategy, & tactics | Market online & offline
The food and beverage industry is built on the back of marketing, and my show brings to light the strategies and tactics that successful entrepreneurs and marketers have used to reach their marketing goals. Their stories help inspire others to promote their brands and sell their products better.
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April 2013 Episodes:
Food Marketing Podcast Episode 013 Food to Dye for Yellow Dye #5 Marc Jordan Paxton Dog Food Contami
  • Pub Date: Apr 18, 2013 - 9:03 am
  • Food to Dye for!
  • Listen:
  • 80% of ALL products sold in the USA have yellow dye #5 in them. How can marketers deal with the current backlash against the use of this dye, especially in food products?

    Also, three food trends for 2013 that deal with alternative food choices in the fast casual dining segment.
Food Marketing Podcast Episode 012 Betty White vs Big Data Marc Jordan Paxton
  • Pub Date: Apr 11, 2013 - 2:10 am
  • Betty White vs Big Data
  • Listen:
  • The dangers and benefits of big data, and how it can lead you astray if you're not careful! Big data would never lead to Betty White as the perfect spokesperson for Snickers, that's for sure!